Here are some of the articles about my Indian advertising idea.

Thank you letter from Volkswagen

The newspaper ad

 Economic Times newspaper

E-news article from Economic Times

Article in The Times of India

Article in Business Line

Article in advertising magazine "Thorns to Competition" November 2011

 Pitch Magazine November 2011

Here is a You Tube link to a film about the advertising campaign.

https://www.youtube.com/watch?v=QkYm9fbYXF0